Pillsbury and Operation Homefront organized a ceremony, which was attended by other THV recipients, to officially welcome the family into their new community. Most recently, a home was built in the Dallas-Fort Worth area for a veteran family who was displaced after an unexpected medical discharge. Each home will be in rotation among numerous military families for up to 20 years, providing rent-free living to these veterans and their families as they make the transition back to civilian life. Since the partnership began, Pillsbury has donated more than $5.6 million towards the THV program. You can almost smell freshly baked cookies right now, can't you? To put this belief into action, Pillsbury and Operation Homefront have joined forces to support military families in their return to civilian life by providing them with stable housing so they can build a foundation for their future. The company famous for its smile-inducing and festive cookie dough believes that what matters most is made at home and that every family deserves a place to make memories together. To sweeten the deal, Operation Homefront partnered with Pillsbury in 2020 to help support the THV program. Since the THV’s inception, Operation Homefront has defrayed more than $500K in mortgage costs to military families.
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The program places veteran families in safe, secure, rent-free single-family homes for a period of two-to-three years while providing financial coaching and training to reduce debt, increase savings, and prepare for independent home ownership. Operation Homefront, an organization dedicated to helping military families transition back to civilian life, launched its Transitional Homes for Veterans (THV) Program in 2018. However, some companies and organizations are stepping in to show support and provide resources.
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Couple this with a lack of helpful resources for veterans, and the hope for a brighter future can be easily derailed. While serving in the military is incredibly stressful, it also provides routine, structure and purpose that is not easily replicated in civilian life.
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From re-entering into the workforce to finding healthcare services, returning to civilian life can be a harrowing transition. Pew Research Center reports that 44% of veterans who have served since Snoted having a difficult time re-adjusting. With the partnership of non-profit Operation Homefront, Pillsbury is helping give military families the opportunity to do just that.įor many of our American soldiers, the dream of making a comfortable return to civilian life is often dashed by harsh realities. It’s the dream of many veterans: a safe and swift return to the security of home – to a place where time can be spent with family while becoming part of a community and creating new memories.